If you want to use a PMS color in a picture for your layouts, go to photoshop and open your picture or artwork. Choose: Image tab at top: Mode: Grayscale to change a CMYK or RGB photo first. Then choose: Image: Mode: Duotone: Choose Monotone or duotone for the Type tab. Then click on the Ink 1 box to choose the pms color you want to use for a monotone (single PMS color).
For duotone select duotone in the Type tab at top and select Ink 1 and Ink 2 boxes for the 2 pms colors to use in a duotone. Keep in mind the 2 colors used will make a different color. For example: Ink 1 I used Pantone 349, Ink 2 I used Pantone Orange 021. This make my photo look like a deep dark brown.
Sometimes you make need to use the left button beside the ink color to modify the duotone curve to lighten or darken the highlights and shadows of the colors. I usually use this if I have a photo of an image that is too dark or flat looking. This helps with images without a lot of detail.
Hope this helps explain how to make a simple duotone or monotone for your creative collateral. I recommend making your duotones and monotones to place in quark or indesign documents before sending to the printers. That way you can achieve the look you like and save money on prepress time.
Have a great weekend! Nikki
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