I know it has been awhile since I have blogged. I have been extremely busy at work these day. We have a new sales lady and tons of work. So today I have a few minutes to finally write.
I want to talk about a file I received a couple of weeks ago. It was a very unique and different pocket folder design that came in. I have never seen one like it. The designer was trying to achieve a 1 color pocket folder design. But the files were in photoshop in cmyk. I had to explain to the designer when doing 1 color it would be best to do a monotone or to draw the design in illustrator to be able to control the shading and gradients and the color better.
The pocket folder had to match in 3 places so it had to be broken down and the designer had to go back and get her to design it in illustrator. That way we could use the one color pms design in 3 spots on the pocket folder so that when it folds up and together, all images overlap and meet and match up in the same place.
So if you want to use a pms color with a line drawn design do it in illustrator it will save you time and frustrations when you send it to your printer. Vector art is always better if it is a drawing and not a photo.
Thanks and have a great day!
